Deuter’s parent company, Schwan-Stabilo, has purchased Ortovox. Finally, after more than ten years of looking for a buyer, Ortovox founder, Gerald Kampel can retire.
According to Marcus Peterson, the US sales manager, “Gerald went with Schwan-Stabelo for their track record of leaving companies alone.”
Schwan-Stabilo is a half-billion dollar holding company with business holdings in cosmetics, office and art supplies, and the outdoors via Deuter backpacks. The acquisition of Ortovox strengthens their presence in the outdoors market with a brand that is synonymous with avalanche safety.
Christian Schneidermeier will remain managing director of Ortovox, with four product managers overseeing the key product lines of avalanche transceivers, backpacks, shovels and probes, and clothing.